These days, it’s incredibly easy to get taken seriously in the business world. With all the office equipment and productivity software out there, it takes far less time to do everything you need for your company than at any other point in history.
It can make it hard for small businesses without a website to find their footing among the competition. However, that doesn’t mean you should give up!
There are plenty of options for creating your professional-looking Business Card without spending too much money or time on something utterly unreadable and outdated (such as a word document).
Typically, a business card will have your name, address, and phone number on the front. There are plenty of other things you can put on your card, though. There’s a good chance you have a logo or slogan that you want people to see when they look at it.
Maybe you want to show off your company’s award wins or credentials in some area of expertise. Don’t be afraid to share personal information about yourself (who doesn’t love a good blurb about their hobbies?).
Another thing that you need to think about when designing your business card is how it will stand out from the pack.
Nothing makes a potential client more reluctant to see your cards than a stack of other seemingly identical ones on their desk. You want to make sure that yours stands out, whether it’s through color, size, or even shape.
Of course, you also need something inside your card if someone wants to write something on the back of it. But what? Many people use these cards as a place to put some coupon or discount code.
If you run a restaurant or retail store, you might want to request any feedback politely. It’s also a good idea to put a website on your card because many people will likely want to check out your online presence before signing up for anything.
Many people think that they should be able to make their business cards by simply printing them on their home printer. While this is technically possible, the results will not be very professional.
Even with high-quality paper or ink, the type of inkjet or laser printers that are commonly used in homes and small businesses will not look as high quality as what can be produced by professional designers.
What’s more, the only way to get high-quality printing is to contract the job out to a professional company.
It may not be strictly necessary since most companies will have their branded business cards anyway. However, if you want something truly impressive and professional, you should consider using a professional designer for your business card.
Depending on what you’re trying to express on your card and whether or not you have an existing logo or slogan, it could be good to consult with the rest of your team before hiring someone else.
It would be best to discuss what you hope this company can create for you and make sure that they have the resources and tools necessary to do it right.